THE SOCIAL HUB BARCELONA

Barcelona is a city known for being able to reinvent itself while maintaining its roots, and in the poblenou neighborhood lays one of the best examples of this. Having been the area of greatest industrial concentration in Catalonia in the nineteenth century, it is now a proof of transformation and adaptation to the city’s needs, becoming the most creative, tech-oriented district of the city.

In this district the old factories, with their red brick façades, blend in harmony with the most modern buildings of the city… everything is perfectly wo-ven together: the historical richness with the most exciting avant-garde.  And this can only lead to an intense cultural, social and artistic life.

It was the perfect place for this project with The Social Hub.

Located in Europe’s most dynamic cities, the hybrid hospitality company The Social Hub is much more than a hotel. The Social Hub’s unique model means it is as flexible as it gets, welcoming travellers, students, businesspeople, digital nomads, locals and more within its dynamic spaces carefully designed to learn, stay, work and play. these include short and extended stay hotel rooms, co-working areas, restaurants and bars, meeting and event spaces for functions big or small, and a whole lot more. All this comes together with experiences designed to create connections and generate social impact on all those who walk through its doors.

The Social Hub wants to integrate into the city, but also wants to innovate by bringing its unique hybrid hospitality model to the table. For this, we have been inspired by the industrial soul of this vibrant poblenou neighborhood, its materials and structures, as a basis for developing new and diverse spaces.

Like poblenou, this project takes its surroundings as a source of inspiration and adds everything people need to have fun, to learn, to create and to grow.